You can use unlimited content writing to create SEO- and SGE-friendly content. Google spends hundreds of millions of dollars every year to develop new ways to make search results more relevant to the user. Take, for example, Google's Search Generative Experience (SGE), which is a generative artificial intelligence search engine that uses machine learning to provide search results that are even more relevant than what it already delivers. The AI does not simply refer users to other resources but rather answers their questions instantly in the search results. SGE leverages Google's extensive language model to deliver instantaneous results for users' queries. There is no mistaking Google's response, which is explicitly labeled "Generative AI is experimental" and includes links to the sources it utilized to get to that conclusion. Check out the image below to see what we mean. Understanding how your website performs in these search results is paramount to the success of your SEO efforts. As more people start using Google’s SGE, businesses must aim to use unlimited content writing to publish content that SGE references in its search results. How to Access Google’s Search Generative ExperienceIf you want to try Google’s SGE to see how your website performs in relevant searches, just follow the steps below: • Check out Google's experimental space in Google Labs. • Scroll down the page to the Google Search section that houses that AI feature. • Click the gear-shaped SETTINGS menu. • Select Google AI Search and click the Enable button. • Then click SAVE. Google’s SGE is another feature of Google that further demonstrates the need for search engine optimization (SEO) content. If your company doesn't produce SEO-friendly material, Google won’t recommend your brand in SGE search results. SGE Search Result for Content Marketing LeitchfieldLet’s take a look at how Whitneycann performs in SGE for relevant search queries. Let’s start with our main keyword, content marketing, and add a relevant geo-tag, Leitchfield, which is the location of our headquarters and one of the many cities where we provide our services. As you can see in the image above, Google highly favors our strategic use of SEO content, particularly our use of the keywords “content marketing” and “leitchfield.” When delivering SGE results for “content marketing leitchfield,” Whitneycann is the main focus of the search result. To create the result, SGE used machine learning to scour the web for agencies in and near Leitchfield that offer content marketing services. It then created a completely new piece of content that summarizes the Whitneycann content marketing agency, including what we do and highlighting the fact that we offer monthly content marketing packages that provide enough content to publish on a daily basis. We couldn’t be happier with the results! It looks like all these years of publishing SEO-friendly material are really paying off. SGE Search Result for SEO LeitchfieldLet’s do some more relevant searches and see how Whitneycann performs. In the image below, you can see the result for the search “SEO leitchfield.” Once again, the SGE result highly favors the Whitneycann content marketing agency by providing a link to our website. And not only does it recommend Whitneycann but, like in the first search result, it also provides a link to one of the posts we’ve made on LinkedIn and a map overview of the location of our agency. This is why we highly recommend posting all of the pages on your website and blog on LinkedIn. SGE Search Result for Copywriting Packages LeitchfieldNext, let’s look at the SGE result for the search query “copywriting packages leitchfield.” The search result first gives an explanation of copywriting packages, including how they can improve a website’s search engine ranking. It then goes on to explain how you can explore copywriting packages on Upwork (this is why you need a profile on Upwork). After that, it provides a list of providers that offer affordable copywriting packages. We, of course, want the SGE result to list the Whitneycann agency as one of the service providers, and it does. In fact, we are the first and third agency listed in the search result. SGE Search Result for Travel Copywriting LeitchfieldTravel copywriting is one of the many copywriting services that we offer, and our aim is to appear in the top search results for relevant searches. Here’s what the beginning of our travel copywriting page looks like. The image below shows the SGE results for the search query “travel copywriting leitchfield.” The SGE search result starts by explaining what travel copywriting is. And as you can see, it used content directly from our website to create the search result. It also includes a list of travel copywriting service providers, recommending us first. What Does SGE Mean for Your Brand?Findings from SGE searches demonstrate the value of SEO-centric articles. That's why it's crucial to work with an SEO writer to craft your website's copy. If your content doesn't have a solid foundation in search engine optimization, visitors won't find it via Google's search results, no matter how often you produce high-quality articles. Hiring an SEO or SGE writer is the best approach to produce content that ranks well in SGE search engine results. Here at Whitneycann, we provide a wide range of SEO and SGE writing options. Head over to the Premium Shop and choose a copywriting package to get started.
0 Comments
Outsourcing writers helps Leitchfield businesses and brands around the globe reduce marketing expenses by more than 30% and gives staff more time to focus on key operational functions. Your marketing costs shouldn’t hinder the quality of your product or customer service. Instead, they should contribute to your brand’s growth and success. What you need is an efficiently priced marketing strategy that covers as many elements of your marketing agenda as possible. And it must be a tactic that costs less than the profits it leads to. By hiring a writer, you can tap into a strategy that provides you with personalized, high-quality advertisements, promotional materials, website content, blog copy, and more. Although some big enterprises and corporations have the funds to employ in-house marketing teams, not all Leitchfield businesses are so lucky to have $10,000 to spend every month on marketing. Even for those that do, many fail to realize they could save a significant amount of money by outsourcing writers. The content in this post is for marketing managers and business owners of small and large businesses. For small businesses, this content provides a framework for developing a content marketing plan at a reasonable, scalable cost by outsourcing writers. For larger businesses, this content teaches you how to slash your marketing costs by 30% or more by hiring outsourced writers. But how exactly is outsourcing writers a guaranteed way to save money? Let’s take a look. How Much Does an In-House Writer Cost?You first need to consider the cost of an in-house writer to understand how outsourcing writers can save money on marketing expenses. The average writer earns $24.84 an hour. If you employ a writer for 40 hours a week at the average rate, that’s a total of $51,667.20 a year. That’s a lot of money! In addition to an hourly wage, when you employ an in-house writer, you also have to pay for: • Hiring and orientation • Income taxes • Disability and medical coverage • Paid time off • Retirement • Additional compensation (overtime, bonuses, etc.) • Constant training And one of the biggest setbacks that comes along with hiring an in-house writer is that you still have to pay for non-productive work hours. More than 30% of the total price tag for recruiting and keeping an in-house writer centers around having to pay for benefits. While there is a cost associated with outsourcing your marketing, it in no way comes close to what it costs to put a writer on your payroll. Instead of paying an in-house writer over $50,000 a year, let’s take a look at how much it costs to outsource writers. How Much Does Outsourcing Writers Cost?The cost of outsourcing writers depends on how much content writing you outsource. On average, Leitchfield businesses should aim to create and distribute at least three new pieces of marketing material each month to keep up with the competition. Brands wanting to achieve optimal brand awareness should aim to publish new marketing material on a daily basis. Check out the rates below to see how much content you can get from skilled copywriters by outsourcing writers. For only $1,450, you can get 62 new content pieces, including 30 blog posts, 30 social media updates, and two ebooks. This gives you enough content to constantly update your marketing materials and keep your brand in front of your target audience, which is key to increasing brand recognition. If you were to invest in this much content on a monthly basis, you’d still only spend $17,400 a year. When compared to the cost of a full-time in-house writer, you save $34,267.20 (and probably end up with way more marketing material). That’s massive savings that you can invest in other operational activities, like product improvement and enhanced safety compliance. What Kinds of Marketing Can Outsourced Writers Help With?Having a writer repurpose your material is another guaranteed way to save money on marketing expenses. When a writer repurposes the material, there’s no need to create all-new material, significantly reducing the amount of time it takes the writer to produce the recycled content. As a result, you receive a lower fee for the writer’s services. You or the writer you outsource your writing to can recycle the content again and again for different marketing objectives. A skilled copywriter knows how to repurpose content in ways you probably never thought of. From a single blog post, an experienced writer can create social media posts, separate articles, creative stories, e-books, guest posts, newsletter material, and more. Some of the most common types of marketing materials created by professional copywriters include: • Blog posts • Brochures • Infographics • Articles • Landing pages • Essays • White papers • Case studies • Creative stories • Customer reviews • E-books • Guest posts • How-to guides • Newsletters • Testimonials • Email sequences • Product descriptions How Else Does Outsourcing Writers Help Businesses?The benefits of outsourcing writers go well beyond cost savings. Here’s a look at three of them. Tap Into On-Demand Support When you outsource your content creation, you have access to a team of professionals that are well-versed in all aspects of content marketing, including research, writing, editing, and search engine optimization. You hire a group of professionals to advise and carry out your marketing strategies instead of having to learn everything on your own. Another compelling argument for outsourcing content marketing is the assurance of high-caliber writing across all of your marketing channels. A professional writer is a step above someone who just writes well. That distinction is important for your website. Blog visitors are quickly lost due to poor grammar, spelling, and writing. You need to make sure that your content marketing is a perfect reflection of your company. You can achieve this by outsourcing writers. If you choose a great outsourcing partner, you'll receive immense and personalized support to help you achieve your goals. When you don't outsource, all of your writing falls into the hands of your in-house team, which can become burdensome, significantly hindering the quality of your marketing materials. Working with freelance writers who provide material on demand is an important part of growing a company. You can start with a small marketing package and tap into larger packages as your revenue builds, making it simple to access customized marketing materials via personalized support that aligns with your marketing objectives. Keep Your Budget and Objectives Seamlessly Aligned Delegating your marketing to outsourced writers can help you save money, but only if you have a well-defined budget and set of goals. Follow these tips when calculating a marketing budget and setting marketing objectives: Establish what it is you want to achieve with your marketing efforts. Do you want more clients? Do you want to increase the price of your products and services? Do you want to upsell existing customers? Do you want to build an email list? Do you want to do a product launch? Clarity is absolutely essential for tracking and achieving your marketing goals. Aim to dedicate no more than 5% of your revenue to marketing. Find marketing partners that offer their services within or below your budget. Remember, it's perfectly fine not to spend the whole 5% on marketing. After all, the goal of this whole post is to teach you how to save money on marketing. When searching for a marketing partner, assess the other brands the company has worked with. Always pick a collaborator with a proven history of success. Ideally, you want an experienced writer who has sold several hundred pieces of marketing content. Here at Whitneycann, we've sold more than 30,000 content pieces and more than 3,500,000 words. Gives You Access to a Blog A lot of businesses have a website and a presence on various social media sites. What many fail to have is a blog. For Forbes, blog management and content marketing company CEO James Parsons writes that selling the idea of investing in a high-quality blog to many business owners and marketers may be "a hard sell, especially for Leitchfield businesses with small marketing budgets and thin margins." But it cannot be understated just how important a blog is for long-term brand awareness and success. The benefits of blogging, according to Parson's pitch: • Blogging increases site visits by increasing the blog's visibility in search engines. • Through blogging, you can demonstrate your expertise in your field and with certain products, which in turn increases your credibility. • Blogging provides a means of accessing material on social media platforms in the form of easily discoverable and shareable links. • Blogging is one of the best ways to scale your business to a page 1 ranking on Google. • You can repurpose blog content for other marketing purposes to drive revenue. • Blogs attract readers in ways that conventional marketing can't match. • Brands can establish thought leadership in their fields of operation. • A lot of CEOs have blogs, but they aren't always the ones writing for them. • Blogging can open doors to professional interactions with industry experts, other businesses, and influencers. • Blogging is like an ever-growing savings account. Parson says, "The more content you have, the more authority and clout you build…" • Blogs are not only a form of promotion. They enable you to have a conversation with your consumers on a more intimate and subtle level. Directly responding to queries and problems raised by readers is one of the main benefits of maintaining a blog. Your blog helps your readers understand how your product or service can help them overcome a pain point. Some of your readers may even post comments or questions, allowing you to interact with them directly and thus increasing the trustworthiness and credibility of your brand. Are You Ready to Start Outsourcing Writers?Before we wrap up this post, let’s take a quick look at how much money your Leitchfield business can save by outsourcing writers. All you have to do is find your monthly budget and look at the yearly savings. With a clear understanding of just how much money you can save by outsourcing writers, it’s time to take the next step. Starting the outsourcing process is simple. Just follow the steps below: 1. Visit our Premium Shop, where you’ll find more than a dozen content packages to choose from. 2. Pick a content package. 3. One of our highly-vetted writers will start the writing process immediately. White label content writing allows you to fill your content schedule with authoritative and engaging copywriting without having to create the content yourself. Content creation can get expensive, especially when you publish on a regular basis, and even more so when you publish daily. As a result, many marketers use white label content writing to achieve content marketing goals within the parameters of strict deadlines and tight budgets. Use this guide to create a content marketing schedule for any of the following monthly budgets: • $50 budget for monthly content marketing • $100 budget for monthly content marketing • $300 budget for monthly content marketing • $500 budget for monthly content marketing • $700 budget for monthly content marketing • $1,000 budget for monthly content marketing • $1,500 budget for monthly content marketing White Label Content Writing: How Much Content Do I Need?When you decide to outsource copywriting through white label content writing, the question you need to ask yourself is, How much content do I really need to make a lasting impact that attracts new customers, keeps current customers coming back, and drives revenue? The answer is daily. But the reality depends on your budget. Your budget significantly shapes the formation of your content marketing schedule. Is it possible to use white label content writing to publish daily content without emptying your marketing budget? Yes, it is. But before we delve into the cost of white label content writing, you need a solid content marketing schedule in place. Use the tips below to create a content marketing calendar that aligns with your brand’s short- and long-term marketing objectives, available resources, and budget constraints. Creating a Content Marketing ScheduleTo create a content marketing schedule that includes white label content writing, you first need to assess how much time you and the marketing team can devote toward content creation. On average, it takes a person anywhere from four to eight hours to create a blog post; this doesn't include creating graphics for the post, which usually takes an additional one to two hours, nor does it include publishing the content using your content management system. Most people don't have four to eight extra hours each day to create new blog posts. That's why outsourcing copywriting through white label content writing proves of the utmost benefit to marketing managers. The size of your marketing team greatly influences how much content you can create in-house. Ideally, you'll need at least one team member who can devote their work days to creating content. If you don't have an in-house marketing team and don't have time to create the content yourself, you'll need to evaluate your budget. In fact, your budget is the biggest factor influencing the creation of your content marketing schedule. To give you a good idea of how much content you can outsource and publish, we've created content calendars for those with marketing budgets ranging from $50 to $1,500 a month. All you have to do is find the calendar that corresponds with your budget. It's that easy. $50 Budget: Monthly Content Marketing ScheduleA $50 monthly budget for content marketing isn't going to cover the cost of daily or weekly blog posts. However, if you use white label content writing services offered by the Whitneycann team, it covers the cost of two new postings. For only $21.65, you'll receive a blog post containing: • 650 words • 1 image • 1 image caption • 3 image tags • 1 meta description • 1 SEO title • 3 meta tags • 1 permalink For two of these posts, you'll pay $43.30, leaving you a little over five dollars to invest toward next month's content. You can even repurpose the content if you want, using it for newsletters and email marketing purposes. To take advantage of $21.65 blog posts to meet your $50 monthly budget for content marketing, click the button below. $100 Budget: Monthly Content Marketing ScheduleIt's amazing what a $100 monthly budget for white label content writing can do for your brand. Imagine keeping current customers engaged and attracting new ones by posting new content every single week. This is possible with our Premier Content Package for only $100. With this package, you receive: • (5) 600-word blog posts • Strategic Topics and Keywords Relevant to Your Industry • Downloadable Content Briefings • 100% Unique Content • SEO Data • Any Topic • Ready-to-Post • 100% Satisfaction • Unlimited Revisions • Unlimited Digital Downloads • 48 to 72-hour Turnaround The Premier Content Package makes it possible to post new content to your website every single week. And as all marketers know, Google loves websites that post fresh content on a regular basis. Don't let anyone tell you that you can't post authoritative, well-sourced articles on a weekly basis on a $100 budget. Because you can... with Whitneycann. $300 Budget: Monthly Content Marketing ScheduleWow, look at how much that calendar filled up with a $300 monthly budget for white label content writing! With a $300 monthly budget for content marketing, you can publish new posts almost every other day throughout the work week for the entire month. Posting this much has the potential to greatly increase website traffic and help you attract customers who are most likely to buy from your brand. The Whitneycann Business Content Package for $299 gives you access to: • (12) 750-word blog posts • Strategic Topics and Keywords Relevant to Your Industry • Downloadable Content Briefings • 100% Unique Content • SEO Data • Any Topic • Ready-to-Post • 100% Satisfaction • Unlimited Revisions • Unlimited Digital Downloads • 5-7 Day Turnaround One of the best things about our Business Content Package, as well as any other package offered by the Whitneycann team, is that you can customize it to meet your specific content marketing goals. For example: Let's say you want to use to publish five new blog posts every month but want to use the rest of the content pieces in the Business Content Package as landing pages. That's perfectly fine. We can custom custom tailor the Business Content Package to meet your unique objectives. $500 Budget: Monthly Content Marketing ScheduleSome writers charge $500 per blog post. Not us. We understand that $500 blog posts don't prove cost-efficient, nor are they near as effective as many writers would try to make you believe. After all, if all it takes is a $500 blog post to find wild success in your business endeavors, then why doesn't every business invest in them? The content you publish must come with credible sources/hyperlinks, attention-grabbing headlines, appealing graphics, and flawless spelling and grammar. But most importantly, the content you publish needs to occur on a regular basis. With the Enterprise Content Package, you can achieve all of those goals by publishing content almost every day of the month for less than $500. This package comes with: • (24) 700-word Content Pieces • Relevant to Your Industry • 100% Unique Content • SEO Data • Any Topic • Ready-to-Post • 100% Satisfaction • Unlimited Revisions • Unlimited Digital Downloads • 15-Day Turnaround If you were to spend four hours to create a blog post, and you created 24 every month, it would take you a total of 96 hours. At $20 an hour, that's $1,920. Instead of paying an in-house employee $1,920 every month to create blog posts, it makes more sense to outsource your copywriting through white label content writing for only $475. $700 Budget: Monthly Content Marketing ScheduleFor $700 a month, you can invest in the Enterprise Content Package along with two Premier Content Packages, giving you a total of 34 content pieces with $25 left over. That gives you enough content to post new content every single day of the month, and multiple times a day at least three times every month. Imagine the reach you can obtain and the brand loyalty that you can establish by posting new content every single day. $1,000 Budget: Monthly Content Marketing ScheduleIf you have $1,000 a month to invest in content marketing, we highly recommend buying two of our Enterprise Content Packages, giving you access to a total of 33,600 words. We can customize the use of those words to meet a variety of content marketing goals, including: • Increasing website traffic • Improving SEO • Expanding brand awareness • Attracting new customers • Establishing brand loyalty • Building an email list • Driving revenue Investing in two of the Enterprise Content Packages means you'll receive 48 content pieces each month. Instead of using each content piece as a blog post, you can diversify your content marketing efforts by creating landing pages, testimonials, FAQs, and more. Check out the calendar above to see how we recommend scheduling 48 different content pieces. $1,500 Budget: Monthly Content Marketing ScheduleWith $1,500 a month, you can receive a ton of content to boost your content marketing efforts. The Whitneycann team offers the Ultimate Monthly Content Marketing Package for only $1,450. With this package, you receive: • (30) 800-word, long-form blog posts • (30) social media status updates (up to 1,000 words) • (2) 2,500-word eBooks The Ultimate Monthly Content Marketing Package not only gives you enough content to post new blog posts or landing pages on a daily basis but also social media updates. You even get two e-books that you can use to promote your company, encourage readers to interact with your brand, and repurpose for other reasons, like event promotions, email sequences, and press releases. Financial services copywriting entails writing compelling content for brands that operate in the financial services sector to promote their offerings as well as their public profiles. The goal of financial services copywriting is to explain difficult economic concepts in a way that readers will find interesting and accessible. Content created by financial copywriters comes in many forms, including everything from sales copy to blog entries, landing pages, promotional emails, and more. How to Create a Financial Services Copywriting PlanThe majority of marketers understand the importance of online content marketing, and nearly 75% of both B2C and B2B marketers use it as an integral part of their overall marketing campaigns. What does your content marketing plan look like for your financial services company? If you don't have one, you need one. But how? Well, let's take a look. What Kind of Businesses Need Financial Services Copywriting?Numerous types of businesses operate within the financial services industry. If you work as a marketing manager for any of the following employers, you definitely need to carefully plan your marketing budget to include content marketing, and more specifically, financial services copywriting: • Banks • Wealth management firms • Insurance and annuities companies • Investment practices • Brokerage firms • Financial advisors • Financial and wealth management consultants • CPA firms • Tax and accounting firms • Mutual funds companies • Lenders • Credit card companies • Payment processing companies • Real estate agencies • Fintech companies The Best Financial Services Copywriting TopicsDo you have a content marketing schedule in place but don't know what topics to cover? To help you get started, we created a list of the top 12 best financial services copywriting topics. You can hire a financial services copywriter to create a content piece for each topic, making it simple to update your blog once a week with fresh, valuable content for the next three months. Financial Services Copywriting Content Marketing ObjectivesWe help financial institutions and insurance companies achieve many different types of content marketing objectives, like: • Establish a voice and tone • Changes in tone • Messages to customers • Investment writing • Newsletter creation • Landing pages • Fintech copywriting • SEO content • Sales materials Types of Content for Financial Services CopywritingBecause of our specialized expertise and experience in certain fields, we can always find the best writer for your needs. Some of the most popular forms of content that we create for financial services firms are: • Blog posts • Articles • Testimonials • Product and software reviews • FAQs • How-to guides • White papers • Case studies • Brochures • E-books Our financial writers make it easier to connect with investors, consumers, and even workers. We ensure that everything we write is crystal-clear, factually correct, and legally compliant, whether it be regarding banking, investments, or insurance. That doesn't imply watering down the content; rather, it means focusing on the concerns of your target audience. Do You Need Financial Services Copywriting?We maintain the highest standards of our craft and your brand's reputation while streamlining production thanks to our streamlined methodology to content creation, execution, and management. • If you require promotional materials, we're the ones to call. • If you're a marketing firm that serves a wide range of clients across many different sectors, contact us now. • If you produce a lot of material across several platforms but don't have an in-house or contracted writer who can do it creatively, you'll definitely benefit from our copywriting services. • Businesses that have tried and grown weary of the freelance writer training merry-go-round love outsourcing their copywriting to us. • Advertising and marketing firms that have their strategies nailed down but are in dire need of talented creatives to bring those strategies to life hire us all the time. Unlimited content writing tools help Leitchfield businesses and companies all across the globe sell products and services through content marketing. Over the years, we've discovered a few tools that help us with our writing processes. You can use these tools to produce better content, attract more clients, and even save money on content marketing costs. Unlimited Content Writing ToolboxInside the Whitneycann Writing Toolbox, you'll find six different tools that you can use for unlimited content writing. Let's take a look at each of them: • Title case generator • Notepad • Quillbot • Hemingway app • Copyscape • Express Adobe Title Case GeneratorWe start the writing process for every project by using Capitalize My Title, a title case generator. This tool ensures the proper capitalization of any titles and headers that we use in our writing pieces. It also helps us follow proper capitalization when switching between different writing styles, such as APA, AMA, AP, MLA, and Chicago styles. Following proper capitalization rules makes writing easier to understand and more powerful. The use of capital letters has many purposes, including signaling the start of a new sentence, highlighting key terms in titles and headings, and designating proper nouns and official titles. It also helps brands demonstrate their professionalism and desire to communicate clearly with others. Capitalize My Title is free to use for unlimited content writing. NotepadNotepad, a text editor included with Windows, is what we use to draft all of our material. The Notepad application sits conveniently atop any browser windows we have open, meaning we can see both at the same time and even type in Notepad without having to switch back and forth. This allows us to read through research while writing our own thoughts and capturing any vital statistics and sources we need through a simple copy-and-paste process. What we love most about Notepad is that it keeps our content in the most original form possible. We can add any coding to it that we deem necessary for formatting purposes depending on the needs of our clients. When we are ready to submit the content to a client, we simply copy-and-paste the writing from Notepad to whatever content management system the client uses, such as Google Docs, nDash, or Rellify. Notepad is free to use for unlimited content writing. QuillbotWe absolutely love Quillbot, so much so that we pay for a yearly membership. Last year, we got a nice discount, allowing us access for a whole year for only $79. This year, it's looking like it will cost $99 for a year's membership. Either way, the app is worth it. What do we do with Quillbot? Lots of stuff. When we run into writer's block and can't figure out the precise way to word a sentence, we can run a draft of the sentence through the paraphraser for help with clarification. We also use Quillbot to check every piece of writing we create for grammar and spelling errors. The grammar tool even recognizes wordy sentences and helps trim them down. We highly recommend this tool to anyone wanting to partake in unlimited content writing like we do. It catches typos, polishes your writing, and gives customized language styles to help with clarification, including standard, fluency, formal, academic, simple, creative, expand, shorten, and personalized options. Quillbot is free to use but requires a membership to access premium features. Hemingway AppAfter running all of our content pieces through Quillbot's grammar and spelling checker, we then run them through the Hemingway app to double-check for passive language. This helps us further polish our writing and ensures that the message we want to share is clear and easy to understand. The Hemingway app is free to use for identifying passive language but requires a subscription to receive suggestions to fix the issues. We use the free version to pinpoint where the passive language exists in our text, and we fix it ourselves. If you're going to tackle unlimited content writing efforts, we suggest using the Hemingway app for every piece you create. Hemingway App is free to use for finding passive language. Adobe ExpressWe keep Adobe Express in our unlimited content writing toolbox because it allows us to create free graphics for our clients. The program gives us access to the tools and ideas we need to produce customized graphics for every piece of writing we create. Adobe Express is free to use for unlimited content writing. CopyscapeAfter writing in Notepad and double-checking it with a capitalization tool, grammar and spelling checker, and passive language detector, we submit it to a plagiarism scanner, Copyscape. Copyscape is an essential tool for any writer's toolbox. If you publish content on the web that gets flagged for plagiarism, it significantly impacts your site's rankings in a negative way. It's also illegal to plagiarize. When taking part in unlimited content writing, Copyscape ensures your content is unique, allowing you to confidently pass it on to your clients without fear of there being an issue. Simply copy and paste a piece of fresh text from Notepad into the tool's search box to verify its authenticity. Copyscape is not free to use for unlimited content writing. Unlimited Content Writing: Who Needs It and Why?Businesses need unlimited content writing to carry out their content marketing campaigns. Research shows revenue from the worldwide content marketing sector reached over $63 billion in 2022. It will reach $72 billion in 2023 and more than $107 billion by 2026. According to CMI, the top three objectives for business-to-consumer (B2C) marketers that content marketing aids in achieving are brand exposure, trust building, and audience education. Also according to CMI's research, content marketing comes with a 62% lower price tag and produces triple the number of leads when compared to conventional outbound marketing. Research conducted by HubSpot, one of the most well-known digital marketing companies in the world, says among marketers who use blogs for content marketing, 56% feel they are successful, with 10% claiming they provide the highest return on investment. CLICK HERE TO ACCESS UNLIMITED CONTENT WRITING With unlimited content writing, it becomes easier to achieve content marketing campaign goals by publishing: • Daily or weekly blog posts • Daily social media updates • Monthly e-books • Newsletters • White papers • Case studies The specific content marketing goals that Leitchfield businesses can achieve with unlimited content writing include: • Creating and spreading local and global brand awareness • Establishing thought leadership in your industry • Engaging customers • Securing business arrangements • Establishing brand loyalty • Generating leads • Upselling • Increasing conversions • Improving site traffic |