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Amazon Copywriting Service Can Help You Make Money
Amazon copywriting services help people sell products and services on Amazon every day. When you first start selling online, it’s tempting to believe that all you need is a great product at a great price. This couldn’t be further from the truth. In all actuality, you need the three Ps: A great product at a great price with some great promotion.
When people search the web for products, they type in search phrases. A lot of times, they will go directly to the seller’s site that they want to purchase from. Other times, they use search engines like Google to help them discover sellers of the items they want. Either way, they type in search phrases to find products. These search phrases are the keywords that you need to focus your Amazon promotional materials and marketing on. For example, let’s say that you sell epoxy resin necklaces as we do in our Arts & Crafts department. When creating listing content for the epoxy resin necklaces that you advertise on Amazon, you need to include the phrase "epoxy resin necklace" in your listing to ensure Amazon and search engines recognize the product you’re selling. If you create a great product description but fail to include a relevant search phrase, this hurts your marketing potential and causes you to miss out on prospective buyers. With Amazon copywriting services, it becomes easy to publish keyword-enriched product listings that attract the exact audience you want to reach with your listings.
Where to Get Amazon Copywriting Service?
You have a ton of choices to choose from when it comes to Amazon copywriting services. Ideally, you want to obtain this service from a writer with many years of copywriting experience. If you do a search for Amazon copywriting services, you’ll come across thousands of people offering the service. Fortunately, since you’re reading this page, it means you’ve come across the Whitneycann team that provides copywriting services for Amazon. Here at Whitneycann, we have over 13 years of copywriting experience and have already sold more than 30,500 pieces of content. We make Amazon copywriting service easy. All you have to do is send us your listings, and we will create a unique product posting for each and every item.
How Much Does Amazon Copywriting Service Cost?
We understand how to use words and language to persuade buyers to make purchases. And we can help you do the same without having to empty your wallet. To help you save on our Amazon copywriting service, we charge by the word and not the number of product postings that you have. For each Amazon listing that you make, you have up to 2,000 characters to describe your product. On average, that means you have anywhere from 285 to 500 words to persuade people to buy from your store. For every word in an Amazon product listing, we charge three cents. So, for a 500-word product description, we charge $15. That’s much cheaper than you’ll find with many other service providers.
You can Do Your Own Amazon Copywriting Service, If You Want
If you don’t have the money to invest in Amazon copywriting services, you can always create your product descriptions yourself. To help you do this, we decided to give you an overview of how we create Amazon product listings.
Do Keyword Research Create a long list of keywords customers use to search Amazon for your goods even before you create the listing. Try to see things from the perspective of the consumer. How someone may describe your product if looking for it online.
Find the best keywords for your goods with the help of keyword research tools like SellerApp and the Reverse ASIN tool. Start with your seed term in the research tool, filter the results by relevance and volume, and then choose the top four or five keywords to round out your listing. Keyword research using your rivals' listings is another option. Start by entering the ASINs of three of your rivals into the SellerApp Reverse ASIN tool. Select the top five to seven keywords with the highest search volume and relevance, then include them in your listing. You should take into account both long-tail and short-tail keywords while developing your list. Long-tail keywords are phrase-based terms that are less popular overall but easier to rank for and often result in improved conversion rates. The search volume and competitiveness for short-tail keywords are much greater. They may increase your brand's exposure, but conversion rates are often lower when using them. Both of these keyword varieties are important for search engine optimization. You can easily target conversion-focused clients by using long-tail keywords while also increasing brand awareness with short-tail keywords.
The next step is to assign your product to a primary category and a secondary category. You may do this in two ways.
Finding what you need is as easy as doing a search for the product type you're interested in and then selecting the appropriate category.
Select the overarching class and then the appropriate child classes by hand.
To quickly identify a product's category, use the SellerApp Chrome extension. Start a search on Amazon using your seed term. Then, launch the SellerApp add-on for Chrome. The "Product analyzer" will show you the various product groups that include equivalent items. Here's what information should go into the respective fields under "Product Identity":
Products that are otherwise the same except for minor characteristics such as size, color, etc. go by the name "variants." Choose "yes" if you want to see available product customizations. If you don't have any product variants or if you'd rather list only one version at a time before grouping it with the others, choose "no."
The name of the item is what will appear to consumers in the search results. You should make sure to have the product listing as descriptive as possible and that it includes appropriate keywords to achieve the highest selling rate possible. Consider these guidelines when you settle on a name for your product:
Verify that the name of your product coincides with what is on the box.
Maintain specificity in the title by including the brand name, one advantage of the item, and any other relevant information. A title should be between 80 and 200 characters long.
If you want to show a number, such as 2, use "2" instead of "two."
Avoid using ® and other non-language ASCII characters.
Don't use marketing terms such as "Hot Item," "Best Seller," and "Free Shipping Worldwide."
Feel free to use hyphens, ampersands, and other special characters.
Shorten amounts to their base units, such as "cm," "oz," "in," and "kg."
Last but not least, check out the product title criteria and use them so that your products show up in relevant searches without getting hidden from view.
Amazon will automatically create canonical URLs depending on the title you provide, so be sure to include your brand name and major keyword at the beginning. An Amazon product's canonical URL is its unique address on the site.
Enter your brand name here. If the trademark is not registered, Amazon may request proof. Upload photos of your brand's product(s) and packaging. Tip: If you want to increase your visibility and sales on Amazon, registering your Brand is a must. Product ID from Outside Source
In this space, please provide a unique Product ID (UPC, EAN, etc.). Each product gets its own unique ID for easy tracking and identification. UPC codes are necessary for American merchants, whereas EAN codes must appear for European ones. The codes are available on the GS1 website. Explanation of the Item
Please use this space to explain the product in at least one sentence. However, if you want people to read your product description, analyze it, and perhaps buy it, you need to include plenty of relevant keywords. You may also draw attention to key details that are not otherwise readily available.
Some suggestions for writing a great product description:
Don't forget the brand!
Specify essentials like dimensions and hue.
Details about the materials.
Specify the quality, packing, etc.
Note: If you're a brand-registered vendor, your listing will stand out from the crowd if you provide it with some A+ Amazon copywriting service material. By helping readers better comprehend the product and encouraging them to buy, A+ content may raise conversion rates and sales.
The next step is to include bullet points in the Amazon description. Details about your product's advantages, shown with photographs of such advantages. Use the bullet point section to include keywords that can help your product show up higher in search results. Additional pointers for writing the bullets are as follows:
Make sure to capitalize the first letter of each bullet point.
There is a limit of five bullet points for sellers and 10 for suppliers.
Don't complete your sentences; write in pieces.
In bullet points, describe the following: five characteristics and advantages of your product
Make sure there is balance between the length of the bullet points.
Do not include sales language, coupons, or deals in the list's bullets.
Don't try to jazz up the bullet points with HTML or other code components in order to generate symbols or emojis.
Item Type Name
Please explain your product in a single sentence of no more than two words. Now, you have three more sections to complete:
In the product documentation that the manufacturer provides, you can find both the model name and number. Make sure to double-check for spelling errors, especially regarding the manufacturer's name. Keep in mind that the essential listing data requirements may vary among product categories. Fill Out the Offer Detail Section
Please provide the following details in the offer section:
The quantity field is where you can specify how many of your goods you have for sale.
Set the retail price of the product. In order to see how customers react, it's best to list with a higher listing price and work your way down.
Select if the item you're selling is brand new, used, or in any other condition.
Fill out the information about your product bundle, such as:
Total quantity: Please provide the number of units for each product.
Color: Give the product's color if you know it.
Components Included: Please include all of the product's features.
Add Variations Section
If your product comes in several colors, sizes, materials, etc., just make modifications in the "Variation" tab. Managing and organizing your variants will be a breeze if you take the time to provide specifics in this area. Depending on the kind of variant, a distinct set of choices will be available. Here are some common variants you'll discover throughout all of Amazon to help you get started:
Counting the ways
Each variant requires the same information that is included in the product description.
Including high-quality images with your Amazon listing is crucial. Make sure to use pictures that visually allow potential buyers to examine and contrast various aspects of the items. Help your customers make educated purchases by including many photographs that highlight the different ways to use the product and emphasize its unique characteristics. Some suggestions for uploading pictures of merchandise:
You must include at least one photo with every product listing. However, try to include at least six pictures and a video in each.
Make sure the pictures are clear, educational, and visually pleasing.
The picture backdrop should be white, and the product should take up no less than 85 percent of the frame.
The following questions are useful for evaluating the clarity of the images:
Does the shown item correspond in terms of size, color, and detail to the item described?
Can you make out the product in the picture?
Is the image really a picture and not just a drawing?
Did you shoot the picture from a good angle?
Can you see and concentrate on the product clearly?
The most crucial part of your listing is the subject keywords. Backend keyword is another name for them. Your items will be easier to find with the help of these keywords, and you'll be able to write an easily digestible product description while still having it properly indexed. When adding keywords, keep these tips in mind:
No jargon, please.
Don't forget to include your product's many aliases.
Use a maximum of six keywords.
Put the search terms in the appropriate order.
Include spelling variants.
Spell out the phrase without using any capital letters or punctuation.
Don't rely on word salad.
Steer clear of the use of filler words like "a," "an," "and," "by," "for," "of," "the," and "with."
What Happens When the Published Listing Doesn’t Appear on Amazon?
It's irritating for any seller when their listing doesn't appear on Amazon. This problem may have several causes, including:
• Amazon will remove products found to be in violation of its rules or terms of service. Listing forbidden products, altering customer reviews, or participating in fraudulent activities are all instances of policy infractions.
• Amazon may remove your goods from sale if they get several 1-star reviews or other negative comments for being of low quality.
• Amazon will remove your goods from sale if they infringe on the trademarks, copyrights, or other intellectual property rights of another business.
• If Amazon determines that your product presents a safety risk to its consumers, it may remove it from sale. • If Amazon discovers that you attempt to sell some type of counterfeit good, they may remove your items from sale and suspend or delete your account.
• Amazon may remove your items from sale if the information you give about them is incorrect or deceptive.
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