From product descriptions to blog posts, landing pages, articles, email messages and other types of marketing materials, these various pieces of content communicate your brand's message and sell your products and services. In fact, your business's success hinges on the power of your content to spread the word and attract new leads.
Forbes says all businesses can benefit from hiring content creators and copywriters. The Forbes article also goes on to explain the importance of SEO for both content creation and copywriting efforts. Achieving a high search ranking is within reach with top-notch content, whether crafted through content writing or copywriting.
The key lies in ensuring that the content is pertinent to the user's search query. When it comes to SEO, content writing reigns supreme over copywriting by a long shot. With the right content creator, websites can boost search rankings and attract a surge of traffic. 4 Reasons Your Business Needs a Writer Explore four reasons every business, no matter the size or niche, needs at least one writer on their payroll. Learn how hiring a writer is cost-efficient for small businesses with $1,000 to $10,000 monthly marketing budgets. 1. Good-Looking Content Equals a Good-Looking Brand Image 81% of people buying stuff online perform brand research before making a purchase. If your content isn't up-to-date or stuffed with grammatical and spelling errors, you're probably sending potential customers straight to your competitors; this is especially true if your website has a blog. No matter what stage of business your company is in, it's important for it to give off an image of competence and success. Customers often get the impression that a brand lacks expertise if their website has writing with errors in language, spelling and punctuation. You can also be seen as careless if your writing has a lot of errors. If potential customers discover that you don't care about the tiniest details about your business, they won't believe that your business can meet their needs. You can avoid this problem by having a freelance writer involved in shaping your company's public image. Hiring a writer guarantees that your work will be error-free and effectively communicate your point. 2. Communicate Clearly and Effectively With Clients Your company probably helps people by fixing something or making their lives easier in some way. Expert writers aid in attracting these clients by writing material that addresses their pain points and leads them to your items. A writer may begin by researching the issues faced by your target audience, then crafting copy that demonstrates how your goods may help them. They are also a great way to let customers know about upcoming events and new products. They are able to respond quickly to customer issues through social media, direct mail and email newsletters, all while adhering to strict marketing budgets.
Don't be fooled into thinking that just because you can communicate product and service specifications well with your coworkers and supervisors, you can also communicate them well with the average customer. A freelance writer can help with this problem, no matter how big or small your company may be. Freelance writers translate technical terms for the layperson with each piece of writing that they create. They can examine your existing material and put it into a form that your clients will find far more intuitive. After the text has been written, have someone who is unfamiliar with your company read it to ensure clarity. If the text comes from a reputable content creation company like Whitneycann, you can take advantage of unlimited revisions and service guarantees to ensure each and every piece shares the exact message you want to share.
3. Increase Productivity By Saving Time Creating good content takes time. The average writer who produces quality content spends about 30 to 60 minutes performing research before starting the writing process. For every 500 words a writer creates, this takes about 30 minutes. He or she then spends about 10 to 15 minutes performing edits, followed by roughly 20 minutes optimizing the content with links, images and metadata. Do you have this type of time to create professional pieces of writing that actually attract readers and increase conversions? Hiring a writer allows you to focus on core operational tasks while letting the writer handle all writing tasks for you. With a single writer, you can run a company blog with daily postings that spread brand awareness and enhance your overall brand image. You can even use this blog to generate income for your brand through affiliate links and advertising. Whether you’re running a law firm, medical office, grocery store, hair salon or any other type of business, finding new customers is key to your brand’s success. Internet marketing with optimized content from a professional writer helps you find these people and convert them into paying customers. The right writer will know how to help you with various forms of internet marketing, including social media marketing, website marketing, affiliate marketing, content marketing, email marketing, SEO and paid search. 4. Cost-Efficient Way to Spend a Marketing Budget Hiring a professional writer is one of the best moves you can make as a marketing manager. Professional writers are also entrepreneurs who care about making a good impression. They often overdeliver in their attempts to secure long-term relationships with their clients. They understand the value of their work and how it can potentially secure new paying clients for your business. The more detail you give a writer in regard to projects you're working on, the more they'll understand your professional operations, which allows them to fully target the right audience when crafting their content.
The cost of hiring a professional writer greatly depends on the route you take to find one. You can opt for content mills like Writer Access, Textbroker or nDash and find professional writers all day long who charge anywhere from five to 10 cents a word. Going through platforms like these does have its advantages, but it also comes with an increased price tag compared to hiring a freelance writer without a middleman. Those platforms often charge 30% or more in fees to connect you with writers.
Hire a Writer Today for Your Firm or Agency Whitneycann isn’t a content mill. We don’t charge any middleman fees for the services we provide, which is why we are able to provide content writing at such an affordable price. You can get up to 30 blog posts, 30 social media updates and two e-books every single month for less than $1,500. For small businesses with $1,000 to $10,000 monthly marketing budgets, this type of content package is well worth the investment. All content is optimized for search engines, ensuring your brand will enjoy increased search engine rankings and more website traffic. This post includes Amazon affiliate links that I may receive income from if you click on them and make a purchase
0 Comments
Tips for a Content Marketing Manager Here at Whitneycann, we have a solution to your problem. We can provide you with more hands and fingers. In fact, we have access to thousands of writers who have been heavily screened according to their writing skills and capabilities. Each of these writers can produce for you the type of content that you are in need of. Professional copywriters are usually well-versed in a number of industries, and it just so happens that our writers have content creation experience in all of them. Whether it be the LED lighting industry, the legal industry, or even the inflatable balloon industry, we have writers who can create high-quality content for you. What's so special about our outsourcing content services? First of all, you get the main advantage of professional writers creating content for you. Our writers have many years of experience creating content. From feature articles to managed content to white papers, their expertise extends into many areas. One of our specialty areas is helping clients make money with blog content. All of the content we produce is optimized for SEO purposes. Gone are the days of editing. With the content that we provide, you can simply accept, pay, and publish. It's as easy as that. Does it get any simpler? Absolutely not! We can even publish content for you if you're in need of a back-end publisher. We can't stress enough how advantageous it is to outsource your content marketing. Check out our average Fee Schedule to learn more about our pricing and kill fees. All in all, we like things simple, and we know you do too. So, here's a major tip for you as a content manager: let's keep things simple and get your content created! In the end, it will be a win-win situation for everyone.
This post includes Amazon affiliate links that I may receive income from if you click on them and make a purchase.
Face the facts. You need new ways to exceed the expectations of your valued customers and clients. We all do, don't we?
As a skilled content creation specialist (copywriter) based in Kentucky, my top priority is to consistently exceed the expectations of clients. With just five easy-to-follow tips, I've been able to achieve a remarkable increase in customer satisfaction. Discover the benefits of implementing these tips and elevate your business experience to the next level! 1. Transform your business with cutting-edge software implementation services. Experience the unstoppable rise of technology - it's a force to be reckoned with and it's not going anywhere - and unlock your brand's full potential by leveraging a cutting-edge CRM software program. You can elevate your CRM management with a tailor-made program that perfectly aligns with your business requirements.
2) Ask your clients for feedback.
Managing your customers effectively means asking them for their feedback. More importantly, it means documenting this feedback and using it to your advantage, which in the end will result in happier customers. And you know what this leads to—an increase in your sales revenue. 3) Segment your customers. You need to carry out marketing campaigns that are based on segmentation, and in order to do this, you'll need an easy way to keep track of your customer segments. CRM software is your go-to solution for being able to divide customers according to specifics, which makes it easy to market to select groups based on the promotions that you have to offer.
4) Use a cloud-based CRM system.
If you want to effectively manage your customers, you must be able to keep track of their data in real time, which means you'll need a cloud-based system that can be used both in and out of the office. 5) Be honest. If you're not honest with your customers, you lose the ability to effectively control them because they will no longer trust you. Customer loyalty should be your top priority, and although a CRM management system can go a long way toward helping you meet the needs of your customers, you must still be genuine and honest with them.
Order Blog Content Now!
With our valuable customer service tips in your arsenal, you can deliver exceptional content, which is key to customer satisfaction. Assure your customers that your products and services are of immense value by delivering exceptional content on your blog. It's the perfect way to showcase your expertise and build trust with your audience. Get in touch with me today to discuss how we can deliver exceptional content to your customers. and how you can make money with blog content.
This post includes Amazon affiliate links that I may receive income from if you click on them and make a purchase.
Creating Content Hurts My Back Even though creating content from the comfort of my home is a luxury that I don't take for granted, hunching over my computer for eight to 14 hours a day doing research and writing content typically results in a throbbing back and shoulders. And this usually translates into my posture being something that strongly resembles a human question mark. Mostly, it results in a ton of back pain.
The first thing that came to mind when I was asked to create a blog post about a mattress was "Wow, Whitney. Now it's time to dig in deep and learn about something that truly affects everyone: sleep!"
Within the first few minutes of doing research for my mattress blog posting, I immediately began to understand just how important a high-quality memory foam mattress is for one's sleep and well-being. After all, a better night's sleep results in a better life, right? Sleep Is Important for Everyone Without proper sleep, if you're anything like me, you'll find yourself enduring mood swings, an aching back, and, more often than not, interpersonal relationships that suffer. But this doesn't have to happen! Even if you're limited to the number of hours that you can sleep each night, you should be doing your best to make sure you get the best sleep possible during these few short hours. It's only common sense that sleeping on a high-quality memory foam mattress for six hours will likely be better than sleeping on a poor-quality mattress for 10. And best of all, when you're able to get the most out of your sleep, you'll be able to sleep less, feel great and enjoy life to the fullest.
Improving Your Sleep with a Bragada Mattress
If you're looking for a way to improve your sleep, you should definitely check out the many mattresses that Amazon has for sale. Best of all, when it comes to affordability and financing, Amazon has you covered. Making the Best Investment of Your Life There isn't a day that goes by that sleeping isn't important, so you should view the money you spend on a high-quality mattress as one of the best investments you'll ever make. Visit Amazon Today for a Quality Mattress We truly believe that the better informed we are about sleeping, the more we will start to treasure just how important this activity is to every aspect of our lives, and maybe, just maybe, with the right information, we can get everyone sleeping on a quality mattress, and the world will be a better place. Visit Amazon today to check out the many quality mattresses you can choose from to start getting better sleep. Freelance writing. Is this a career path that you're thinking about jumping into? If so, you should first realize that even though making the jump is the first step, the fall down can be quite bumpy (as well as tickle your stomach a time or two) before you land on solid ground.
Unfortunately, for some of you, there is no solid ground to land on. Although writing skills can be practiced and mastered over time, there's one thing that always remains true about successful freelance writers: you either are one or you aren't. The most important thing to keep in mind is that establishing a successful freelance writing career takes time! I freelanced for 1.4 cents a word for nearly 3 1/2 years before I landed a gig that now pays me about $750 a week. 3 1/2 years was a long time, but it was during those years that I was able to get a feel for what freelance writing was. I learned how to deal with clients and how to properly network with both clients and other freelancers. Was writing for peanuts (pennies) for 3 1/2 years worth the wait? Most definitely! But it should be noted that I was blessed enough to be at a point in my life where working 20 hours for $200 a week was feasible and paid the bills. I know that not everyone can survive on $200 a week, and I couldn't have had it not been for my husband making the money that he did. I wrote a blog post earlier for a client about the mindset of a boxer. This is exactly what you need to have if you want to be successful as a freelance writer. You must persevere through those days when there is no work (it's on these days that you need to be marketing yourself), you must have the courage to take on an assignment that you're not quite sure about, and you must find what motivates you. And as any true writer will tell you, it's not the money that primarily motivates you to write. Instead, it's your passion for writing! Writing is what I love to do, and I am very blessed that I have found clients who are willing to pay me for the content that I produce for them. My hope is to expand my clientele as well as my writing skills and, hopefully, keep living this dream that I've been living for the past several years. Don't get me wrong, this dream is not perfect. I most definitely have difficult days just like everyone else, but for the most part, being a freelance writer is more than I could have ever hoped for. If you have content that you need created for your website, blog, signage, etc., please contact us today. With a deep passion for writing and top-notch communication skills, we are confident we can create the content you're in need of. |