Marketing managers are vital to the companies that they work for. In fact, if they don't perform their jobs in an effective manner, their employers' doors will often close, booting them out and causing them to find a job elsewhere.
There's no denying that a marketing manager's job is stressful. In fact, according to a report released by Salary Explorer, most marketing managers, despite their gender or the industries that they work in, testify that on a scale of 1 (being the worst) to 5 (being the best), their levels of stress can be reflected by the number 2. That's not good folks!
Marketing managers are large in number. In fact, the BLS stated in 2009 that more than 169,000 jobs in the United States were held by marketing managers. This means we have a lot of marketing managers walking around who are extremely stressed.
So, the question at hand is "what can a marketing manager do to lessen the stress?" The answer is simple, yet then again, it's complex. Marketing managers need to find easier ways to complete their job duties.
Job duties of a marketing manager
If you happen to be a marketing manager, you need to find a way to simplify the job duties that you're in charge of. Think about it. Sit back for one second and think about all of the tasks that your employer expects you to complete, which probably looks like the long list found below:
The list could go on and on, but the point is, it's no wonder that you stay stressed. You have a lot of weight on your shoulders. A great way to relieve some of this weight is by having a marketing assistant in your corner. A marketing assistant doesn't even have to be someone employed through your employer. Instead, it can be someone who is always available to answer marketing-related questions, and even if a direct answer can't be given, this person will research the question until an answer can be provided.
This assistant could also reduce your long list of duties by being your go to person for the tasks listed below:
This Trick Works
Who is this go to person? It's a content creator, aka copywriter. And best of all, many copywriters are freelancers, meaning they aren't stuck working for just one company. They can take on their own clients, while at the same time working to meet any and all of your marketing management needs.
The Main Point
Always remember that you're not alone. There are thousands of other marketing managers who stay just as stressed as you, but on the bright side, there are many professionals out here willing to help you with your marketing management needs.
Content creators like me understand that marketing a business isn't easy. We spend day in, day out doing our best to market ourselves as freelance copywriters. Effective promotion takes great content, and more importantly, it takes a great marketing manager.
Also, please keep in mind, if you have the perfect job as a marketing manager and you don't find your job stressful, you can still greatly benefit from a content creator in your corner.
If you think a content creator could help lessen the stress that you endure as a marketing manager, feel free to contact me. I'm here to meet all of your content marketing management needs.
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With a deep passion for writing, Whitney has met the needs of more than 12,000 clients.