Are you a content marketing manager?  If so, your main responsibility (among a million others) is to create content that attracts consumers and converts them into repeat customers.  And not only is it your responsibility to attract customers, but also to get them coming back again and again to make future purchases.

How can you do this, though, especially when you have so many tasks to be taking care of?  Just when you get one task finished, it seems that another is calling your name.  Your employer is constantly hagging you for more content, but you only have so many hands (fingers).  If you had more hands, you could surely type up a higher amount of content, right?  

Tips for a Content Marketing Manager

I have a solution to your problem.  I can provide you with more hands (fingers).  In fact, I have access to thousands of writers who have been heavily screened according to their writing skills and capabilities.  Each of these writers can produce for you the type of content that you are in need of.  

You say, "but Whitney, my employer operates in an industry that you've never worked in!"  That's no problem.  I know people who have worked in the industry that you need content for.  Whether it be the LED lighting industry, the dental industry or even the inflatable balloon industry, I know people who can create high-quality content for you.  

What's so special about outsourcing content through me?  First of all, you get the main advantage of me creating content for you.  I have many years of experience in creating content.  From feature articles to managed content to white papers, my expertise extends into many areas.  I mostly enjoy writing about topics related to addiction, the health care and legal industries, how to earn a degree, and business financing. 
 
Even if I can't create the content you are in need of, I can outsource it to a highly-experienced writer who can.  After doing so, I'll make sure to edit and proofread the content, as well as add highly-valuable sources to it.  

Gone are your days of editing.  With the content that I provide you, you can simply accept, pay and publish.  It's as easy as that.  Does it get any simpler?  Absolutely not!  

I can't stress enough how advantageous it is to outsource your content marketing needs through me.  And to top everything off, you don't have to pay me until you are completely satisfied with the content that you are in need of.  That's right!  Check out my Fee Schedule to learn more about my pricing and kill fees.  

If you aren't satisfied with the work I provide, you don't have to pay me at all.  If, however, you send me a project and choose to kill it before the project is complete, a 50 percent (of the original price quote) surcharge will be applied, and you will be expected to pay.  This means if you send me a project for which I quote a $50 fee and you choose to kill it before the project is completed, you will still owe me $25.  

I'm a trustworthy person, and I trust you to pay me for the content you order, or in the very least, I expect you to pay me a kill fee.  If, however, you aren't satisfied at all, then I'm the one who loses and you're the one who gets to keep your money, but please remember that you won't own any rights to the content that I provide you in regards to a particular project that you fail to pay me for.  

All in all, I like things simple, and I know you do too.  So, here's a major tip for you as a content manager, let's keep things simple and get your content created!  In the end, it will be a win-win situation for the both of us.  

OK, first of all, before we dive deep into this posting, let's clear one thing up.  I've only been at this whole freelancing thing for about 3 1/2 years.  By no means do I consider myself a veteran.  

On the other hand, through the experience that I have obtained, I do consider myself to be a writer who can fully meet the needs of my clients in terms of producing content when my clients clearly explain to me what their content needs are.  

To put it simply, if you are in need of content, I can produce it for you.  If I feel that I will have trouble creating it for you, I will happily outsource it to one of my highly-qualified connections who has much experience in creating the exact type of content that you are in need of.  

Now, onto the good stuff.  I want to discuss two different sites that provide content: Writer Access and Blogmutt.  

In my opinion, Blogmutt is a JOKE!  When you outsource content through Blogmutt, you don't know if you're receiving content from a person who has absolutely ZERO experience in creating content or a person who has twenty plus years of experience in producing content.  

Not only that, but you have to sift through content that is produced by any number of writers, meaning you reduce your productivity time because you have to weed out the bad content from the good.  Now, on the upside, you only have to accept and pay for content that pleases you (but the same applies to the content that you receive through Writer Access).  

In fact, when you outsource content through Writer Access, you can rest assured that you are receiving content from someone who has much experience in creating content. Better yet, you can handpick your writer, meaning you know from the get go that the content you receive is coming from a writer who has the exact kind of experience that you're going after.

Don't get me wrong.  From a writer's perspective, Blogmutt is the DREAM site.  A writer with no experience at all can gain a bit of experience in producing content for clients, and possibly, just maybe, he or she might be compensated for the content that is produced.  

NEVER would I want to brag, though, that I produce content for Blogmutt.  This site charges clients $89 a month for a minimal number of blog posts that come from writers who may or may not have experience in creating content.  

Writer Access, on the other hand, screens its writers (and constantly reviews them)  and provides high-quality content for each and every blog posting  at a much lower rate than Blogmutt.  In fact, Blogmutt charges about $20 for a 300-word blog posting, while Writer Access charges anywhere from $5 to $50 for a blog posting that will come from a writer who has many years of experience in creating content.  

All in all, my point of this posting is that if you are in need of content and you're deciding between outsourcing the content between Blogmutt or Writer Access, then Writer Access is the WAY TO GO!  

Better yet, if you decide to outsource your content through me, you can bypass any type of outsourcing fee.  If, however, you would like to take advantage of Writer Access, you can hire me through the Writer Access platform by clicking on this link.